Merchant Services in Brentwood, NY — Local Setup, Zero-Fee Card Processing, Hablamos Español

On-Site Setup Along Suffolk Avenue and Brentwood Road

The big platforms ship a box and hand you a 1-800 number. Santos drives to your store. He installs the terminal or POS at your counter, connects it to your internet, loads your menu or price book, prints a test receipt, and trains your staff before he leaves. If you are on Suffolk Avenue near Fifth Avenue, on Brentwood Road by the M&T Bank branch, over by Crooked Hill Road near Suffolk County Community College, or anywhere in Brentwood, North Bay Shore, or Central Islip, on-site setup is standard, not an upgrade.

That matters most on the day something goes wrong. A terminal that freezes during the Saturday rush is a phone call to Santos's cell, not a support ticket. Most issues are fixed by phone or text within the hour. When hardware has to be swapped, he brings the replacement to your store.

What on-site setup includes

• Terminal or POS installation and network connection at your counter
• Menu, price book, and tax setup, including EBT-eligible item flags for grocers and bodegas
• Dual pricing signage and customer-facing display configured to New York requirements
• Staff training in English or Spanish, in one shift
• A direct line to Santos for support after go-live

Zero-Fee Card Processing With Dual Pricing That Follows NY GBL § 518

Since February 11, 2024, New York General Business Law § 518 has made the old "3% added at the register" sign illegal. The law requires that the price a customer sees on the shelf, the menu, or the screen is the total price they will pay with a credit card. A merchant can either post the card price as the price, or post both a cash price and a card price side by side. Violations carry a civil penalty of up to $500 each, enforced by the New York Attorney General and county consumer protection offices.

Dual pricing done correctly is fully legal in New York and is how a Brentwood business gets to an effective card-processing cost of essentially zero. The card price covers the cost of the card; cash customers get a real discount. Santos sets up the whole program the compliant way:

• Cash and card prices displayed side by side on shelf tags, menus, and the customer-facing terminal screen before the customer pays
• No percentage add-on at checkout and no "mental math" for the customer
• The card price never exceeds your actual processing cost, in line with the at-cost rule
• Debit and prepaid cards are never surcharged; the terminal recognizes them automatically and charges the base price
• SNAP EBT purchases are never charged any fee, as federal rules require

El Salvador Deli, a Long Island deli and grocery, went from thousands a month in unexplained fees to $0 in card fees with this setup and keeps more than $4,000 a month. Small-ticket businesses, which is most of Suffolk Avenue, benefit the most because the fixed per-swipe fee eats the biggest share of a $6 sale.

If you would rather not change your pricing, Santos moves you to transparent interchange-plus, where you pay the wholesale card-brand cost plus one small, disclosed margin. Bello, another Long Island client, saves about $5,000 a month that way.

A Local, Bilingual Broker, Not a Call Center

A large share of Brentwood's business owners run their finances in Spanish, and most processors treat that as an afterthought. Santos works with you in English or Spanish, in person or by text, and explains your statement, your rates, and your equipment in plain words. Hablamos español, and it is not a phone menu option; it is the person who set up your terminal.

Because Diaz Solutions is a broker rather than a single processor, Santos can place your account with whichever bank or processor fits your business best, including partners that approve businesses others decline. When rates change or a fee shows up you do not recognize, you have someone on your side to call, and he lives ten minutes from your store.

The Right POS for How You Actually Run, Free Hardware If You Qualify

A pizzeria, a nail salon, a tire shop, and a bodega each need a different register. Santos matches you to the setup that fits, whether that is a countertop terminal, a touchscreen restaurant POS with kitchen printing, or a full retail register with scanner, scale, and EBT.

For qualifying Brentwood businesses, the POS hardware is placed free. You choose the software plan that fits your store, and software and monthly service are billed separately. There are no long-term contracts locking you in.

Common Brentwood setups

• Restaurants and pizzerias: touchscreen POS, kitchen printers or display, online ordering, tip adjust, dual pricing on the customer screen
• Bodegas, delis, and grocers: NRS retail POS with scanner, price book, EBT/SNAP with automatic split-tender, lottery and age-restricted item controls
• Salons and barbershops: compact countertop terminal with tap-to-pay and tip prompts
• Auto shops and tire centers: terminal plus invoicing for large tickets, with interchange-plus pricing to keep big-ticket fees low
• Mobile and event vendors: wireless terminal with next-day funding

Bodega and Grocery Owners: Prepare Your POS for EBT Chip Cards

USDA instructs customers with chip-enabled EBT cards to try insert or tap first and follow the terminal prompt if a magnetic-stripe fallback is needed. If your store is on Suffolk Avenue or anywhere in Brentwood and runs EBT, Santos can review the exact terminal, software and EBT processor for compatibility and test eligible-item settings and split-tender workflows before launch. Follow written upgrade notices from FNS, OTDA and your EBT provider. If you are not yet authorized, Santos can help organize the application and equipment information; only USDA FNS can approve your store to accept SNAP.

Free Website and Hosting While You Process With Us

Many Brentwood shops have no website, or one that has not been updated in years. For businesses that process with Diaz Solutions, Santos builds and hosts a simple, mobile-friendly site free for as long as you process with us, so customers searching for your menu, your hours, or your services find you first. Ask whether your business qualifies; it takes a minute.

Serving Brentwood and the Surrounding Suffolk County Towns

Diaz Solutions is based in Brentwood and serves businesses in Brentwood, North Bay Shore, Bay Shore, Central Islip, Islip, Deer Park, Hauppauge, Commack, and the rest of the Town of Islip and Suffolk County. On-site installation and support are standard throughout this area. Nationwide accounts are handled remotely.

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